Get Involved with Avoca Main Street

The Main Street Iowa Program works with a select group of communities committed to downtown economic development. Avoca Main Street, Inc. is proud to be one of more than 50 communities in the state who have been designated Main Street communities. By utilizing the four-point approach of Main Street America, communities are able to capitalize on the unique identity, assets, and character of their historic commercial districts.


The Design Committee works to enhance the physical appearance of Downtown by rehabilitating historic buildings, encouraging appropriate new construction, utilizing design management systems, and long-term planning. As part of the Four Point Approach to Main Street revitalization, the Design Committee handles the following:

  • Encouraging historic standards in all possible downtown design activities: maintenance, rehab, new construction, signage, and public improvements.
  • Working with local design and construction professionals to ensure they understand the proper treatment of old buildings.​
  • Partnering with city government to oversee local ordinances affecting downtown building activity.
  • Working with state and local preservation offices.
  • Showcasing underutilized downtown building inventory by offering window decorating for available spaces, abandoned signage cleanup efforts, and hosting of the annual Southwest Iowa Art Tour.
  • Creating, encouraging, and maintaining placemaking engagements such as downtown benches, plantings, banners and signage, the Avoca Public Library's Outdoor Musical Garden, and Collaborative Community Art Board.

The Design Committee meets on the second Tuesday of the month at 5:15 p.m. Contact Avoca Main Street if you would like to join us!

Economic Vitality

The goal of the Economic Vitality Committee is to identify new market opportunities for Avoca's Downtown commercial district, find new uses for historic commercial buildings, and stimulate investment in downtown properties. Economic Vitality performs its work by:

  • Strengthening existing businesses through seminars, consultant visits, and access to technical services.
  • Utilizing and analyzing Market Research data to identify gaps and recruit new downtown businesses. 
  • Monitoring the economic performance of downtown on an ongoing basis and connecting business owners to necessary resources for expansion and retention.​ 
  • Promoting downtown as a good place to do business​. 
  • Maintaining the downtown building inventory.
  • Collaborating with businesses and aggregating marketing efforts for district-wide retail events, such as the May Meet & Mingle and Shop Small Win Big.

The Economic Vitality Committee meets on the second Tuesday of the month at 1:00 p.m. Contact Avoca Main Street if you would like to join us! 


Organization identifies partners and resources for the secure functioning of the Avoca Main Street program. A strong organizational base with committed funding enables Avoca Main Street to enact our mission in the district.

This committee is responsible for creatively building a solid financial foundation and keeping the lines of communication open to the public. ​

Through the Organization Committee, the downtown businesses are actively involved in the development and growth of the Main Street Program. ​
Contact Avoca Main Street if you would like to join us! 


The Promotions Committee's job is to focus on our markets and our customers and to promote downtown as the center of commerce, culture, and community life for residents and visitors alike. ​ Avoca Main Street's Promotions Committee fulfills their role by:

  • Providing weekly social engagement for customers and economic opportunities for entrepreneurs at the 18-week Avoca Main Street Farmers Market every Wednesday evening 5-7 p.m. June through September. Contact Avoca Main Street if you would like to receive Vendor Guidelines and Application.
  • Overseeing holidays and special events such as Avoca's Fourth of July celebrations and parade, The Avoca Main Street Longest Table dining event, Trick-or-Treat on Main Street, and our Once in a Lifetime Zip Code Day.

The Promotions Committee meets the third Tuesday of the month at 4:15 p.m. Contact Avoca Main Street if you would like to join us!